Earlier this fall, Blacksburg, Christiansburg, and Montgomery County Regional Tourism welcomed 10 travel journalists to the community through its partnership with Geiger & Associates. Over the course of three days, the journalists explored attractions and experienced firsthand the places, people, and stories that make the region a destination worth visiting.
Focused on providing the journalists an all-encompassing visit, the tourism team organized an itinerary to blend the best of outdoor beauty, local flavor, and cultural vibrancy.
From a scenic walk at Pandapas Pond and a hike along the Poverty Creek Trails to the seasonal magic of Sinkland Farms' Pumpkin Festival, the group had a chance to enjoy the landscapes that draw so many visitors to the area.
They also dove into our local food scene with stops like Buffalo and More, Cabo Fish Taco, Brew Da Bean, Lost in Taste, and an evening at Blacksburg Wine Lab.
Along the way, the band of journalists explored downtown Blacksburg, touring the historic Lyric Theatre and stopping by the impressive Center for the Arts at Virginia Tech.
Upon a visit to nearby Christiansburg, the team of crafty wordsmiths enjoyed browsing Old New River Books with its large book arch leading into Cambria Station Antiques. The group then decided to stretch their legs a bit more at Christiansburg’s new state-of-the-art Huckleberry Park.
Travelling beyond the two towns to Montgomery County, the team enjoyed a flavorful tasting at Beliveau Farm Winery, which concluded the exciting three-day venture with the relaxation and local charm so many locals and visitors rave about.
Hosting travel journalists offers a valuable opportunity to reach new audiences with our story. Articles and features help showcase Montgomery County’s character, beauty, and hospitality.
The Montgomery County Regional Tourism team is deeply grateful to our partners and businesses who welcomed the guests with open arms, and to the public information and communications officers from the Towns of Blacksburg and Christiansburg as well as those from Montgomery County for their support throughout the visit. Together, the teams curated a stay reflective of the visitor experience that so many have come to love, enjoy, and return for.
