VTC, Virginia Tech announce Virginia is for Hokie Lovers

“Virginia is for Lovers” has a new addition: Hokie Pride.
Virginia Tech, Virginia Tourism Corporation, and Blacksburg, Christiansburg, and Montgomery County Regional Tourism officially launched the Virginia is for Hokie Lovers campaign September 10. The campaign connects Hokie Nation with its community roots, and establishes Blacksburg, Christiansburg, and the greater New River Valley as a welcoming destination for Hokies in all corners of the Commonwealth, country, and globe.
Purchase your Virginia is for Hokie Lovers merch!
Click here to read the full article by Virginia Tech on this exciting partnership!
Find early fall fun in this action-packed weekend
Don’t miss your chance for early fall fun in one of Blacksburg, Christiansburg, and Montgomery County, Virginia‘s most action-packed weekends of the year! From September 11 through 13, get away for a weekend full of football, music, and much more!

Friday, September 11 – 5 p.m. to 9 p.m.: Kick-Off on College Ave. *Cancelled due to potential storms*
College Ave and Draper Ave, Blacksburg, VA 24060

Saturday, September 12 – 12 p.m.: Old Dominion @ Virginia Tech
185 Beamer Way, Blacksburg, VA 24061
- It’s a new era for Hokie football! Come out, start jumping, and enjoy the greatest atmosphere in college football.

Saturday, September 12 – 5 p.m. to 9 p.m.: Rockin’ Christiansburg
782 New River Rd, Christiansburg, VA 24073
- After the game, keep the party going! Head over to Christiansburg and enjoy live music by Studio 249 and The Jared Stout Band outside the Uptown Mall.

Sunday, September 13: Explore!
Blacksburg, Christiansburg, and Montgomery County, VA
We’re close to home, but far from ordinary! Find more ways to spend your next fall getaway in Blacksburg, Christiansburg, and Montgomery County, Virginia!
Fall in Blacksburg, Christiansburg, and Montgomery County, VA
Close to home. Far from ordinary.
Fall foliage, Hokie football, pumpkin patches, wineries and breweries, Farmers Markets, and more! See our suggestions for your fall getaway in Blacksburg, Christiansburg, and Montgomery County, Virginia!
- Fall Foliage:
- With colorful mountain escapes and accessible outdoor adventure, spend a few days hiking, mountain biking, or relaxing with the unbelievably vibrant hues of autumn leaves. Stay in a cabin at Gap Mountain Retreat, the perfect place to get away from the hustle and bustle and take in unforgettable views of the New River and Southwest Virginia. Explore the Jefferson National Forest, bike the trails at Brush Mountain Park, or take a stroll along the banks of Pandapas Pond. Plan your visit between mid and late October to catch peak seasonal colors of yellow, orange, and red.
- Hokie Football:
-
- Start jumping! Whether you’re an avid Virginia Tech football fan or a visiting fan of an opposing team, there’s no place like Blacksburg during college football season. Spend time exploring downtown with local shops, restaurants, and experiences you won’t want to miss. Pop over to Lane Stadium for a tailgating experience like no other. Hit the stadium and welcome the Hokies with the iconic Enter Sandman entrance. No matter if you plan on cheering for the Hokies or rooting for the visiting team, you won’t regret experiencing one of college football’s premiere gameday atmospheres.
- Sinkland Farms:
-
- Ranked as one of the top 5 pumpkin patches in the nation by USA TODAY, enjoy the 35th Annual Pumpkin Festival from September 19 to November 1 at Sinkland Farms. Just a few minutes from downtown Christiansburg, enjoy hayrides, live music, arts and crafts vendors, delicious food and drink options, and more! Celebrating 250 years of freedom, family, and farming, this is an opportunity to explore the best of the Blue Ridge Mountains like never before.
- Wineries & Breweries:
- Farmers Markets:
-
- Both Blacksburg and Christiansburg have fantastic Farmers Markets with artisan and craft vendors, farm-fresh produce, live music, and much more. Visit Blacksburg Market Square on Wednesday afternoons and Saturday mornings or visit Christiansburg Huckleberry Park on Thursday afternoons for two of the best market experiences in Southwest Virginia.
Explore our website for more fall-favorites at your fingertips!
Spending Alumni Weekend in Blacksburg and Christiansburg
Returning to Blacksburg for Virginia Tech Alumni Weekend? Looking for some fun events to enjoy the culture of Southwest Virginia? We have a few recommendations to bring back that college life nostalgia in Blacksburg and Christiansburg!

Thursday, June 4 – Christiansburg Farmers Market:
- Christiansburg Huckleberry Park
- Find farm-fresh produce, baked goods, artisan crafts, handmade jewelry, and more just minutes away from Virginia Tech. Make it a trip; swing by your favorite shopping centers in Uptown Christiansburg on your way back to campus. If you’re feeling adventurous, head over to Iron Tree Brewing in nearby Downtown Christiansburg for a brew or two!

Friday, June 5 – Summer Arts Festival:
- Downtown Blacksburg
- Re-discover the high energy atmosphere of Downtown Blacksburg with a performance by the Domino Band on Henderson Lawn. A part of the Summer Arts Festival, enjoy the culture of Southwest Virginia like a local!

Saturday, June 6 – Blacksburg Fork & Cork:
Looking for more ways to spend your Alumni Weekend in Blacksburg and Christiansburg? Explore our website for more options!